What are Via Leads and are they right for my organization?

Via Leads

 Via Leads is an opportunity for providers to capture interest from highly engaged students who are exploring and applying to their program(s) and immediate follow-up with a targeted message. This service is frequently paired with the free Via Global freemium account level. Here’s how it works:
  • A lead (a specific traveler) from Via Global comes from your trusted university partners
  • A lead has arrived at your program brochure from any of the following of these methods:
    • Direct invitation from a study abroad advisor or faculty member
    • Sign up through their home campus study abroad website
    • Referral from a friend
    • Attendance at a study abroad event
  • By the time a lead hits your inbox, they have created a Via Global account with their home campus, completed 30+ data points, and matched to your specific program(s) as a recommended option
  • A lead must opt-in to ask a question about, request more information for, or apply to one of your programs before you are ever informed they are a lead
  • After the lead has done one of the following, Via Leads admins receive contact information for the student(s)
    • Start an application for your program
    • Click Have a Question and send a message directly about your program
    • Click to Learn More about your program, given there are no future terms available

Want to learn more about connecting with 100% qualified Via Leads today? Contact info@via-trm.com for pricing information (packages vary).